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branding + illustration + art direction + web + photo editing + animation

 

In 2017, Lost Lake was brought to Phoenix, AZ.

The visual identity was built from the ground up by the design team at Superfly Chicago. Lost Lake's identity is coded in symbols of the desert, colors of the heat, and imagery of the natural Phoenix area.

 
 
lostlakeAdMat.jpg
logos.gif
Color.gif
 
Patterns.jpg
LineworkGif3.gif
Screen Shot 2017-04-03 at 2.35.07 PM.png
HAIM.png
RTJ.png
LUDA.png
Calexico.png
 
 
layout2_influcencers.jpg
 
 
layout1_ads.jpg
icons.png
 
LL_VIP_Layaway.gif
LL_Mnt_SquarePost.gif
LL17_100Cool-1080x1080.png
LL_AofA_Gif14.gif
 
BillboardMockUp.jpg
LL_3screenMockup.jpg
LL17_Desktop_Move.gif
LL17_WomensTshirt.png
Desert_ToteBag2.png